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◆ Tool for advertisers

Affiliateprogramscorecard.

Answer a few questions about your program terms. You will see how a large publisher would rate it, what to fix first and which commission is safe for your margin.

◆ Your program

How would a large publisher rate your terms?

Enter the terms you offer publishers today. The score is calculated right away in your browser, no sign-up needed. You only need an e-mail for the full report.

◆ Commission
As a percentage of order value (for apps, of the first payment).
Average gross basket.
Gross margin per order. An empty field counts as 30%.
An empty field counts as 30 days.
◆ Payouts
The amount a publisher needs to earn before a payout. Leave empty if there is none.
How long a publisher waits for a conversion to be approved. An empty field counts as 30 days.
◆ Tools and rules

What you give publishers

◆ FAQ

How the score works.

What is the score based on?
On typical commission rates, cookie lengths and payout terms in your industry. It looks at your program the way a large publisher does before testing it, which means how much they earn per conversion, how long they wait for their money and whether they have the tools to work with.
What is the safe commission range?
The lower bound is the typical rate in your industry, below which large publishers rarely start working with a program. The upper bound is 30% of your margin per order, which is what you can give a publisher without losing money on the sale.
Is the score binding?
No. It is an indicative score based on fixed rules and your answers. The full picture comes from a conversation about your market, margin and goals.
What happens to my data?
The score on screen needs no personal data. You only enter your name, e-mail, company and website if you want the full report by e-mail. The privacy policy has the details.

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